Fragrances
February 24, 2026
Olfactory Logo: When a brand is also recognized by its scent
Some brands are remembered for their logo, their colors or their communication tone. And others are recognizable even before you see them. You simply have to feel them.
February 24, 2026
Olfactory Logo: When a brand is also recognized by its scent
Some brands are remembered for their logo, their colors or their communication tone. And others are recognizable even before you see them. You simply have to feel them.
February 14, 2026
Musk and Valentine’s Day: A new narrative of love
“It’s not a fragrance for people to smell on you.
It’s a fragrance that makes them want to get closer.”
